Archives: Fluid Members

Peter McKillop

Peter focuses on working with management teams on corporate messaging, media relations, marketing and, public affairs strategies. He supports global clients on building strong sustainable brands focused on ESG, impact, sustainability, and climate change. He also counsels financial services clients developing and executing global communication programs with particular expertise in asset management, Exchange Trade Funds (ETFs), and index strategies. Until April, Peter was Managing Director and Global Head of Communications for BlackRock’s iShares ETF business. In this role, he led the communication strategy and oversaw senior media relations, public affairs, issues management, executive communications and internal communications for the world’s largest provider of ETF and Index investment solutions.

Prior to joining BlackRock, Peter held senior communication and public affairs leadership at J.P. Morgan, UBS, KKR, The Clearing House, and Bank of America. He also served as Managing Director of the Japan office of Burson-Marsteller and APAC Regional Media Director for its Asia-Pacific operations, where he provided strategic marketing, public affairs and crisis communications counsel to leading Fortune 500 companies.

Peter was a senior correspondent and bureau chief for Newsweek from 1983-1995 in New York, Tokyo and Hong Kong covering key social, political, cultural and financial events.

Peter is active in civic affairs. He is President of Foundation Hirondelle, a foundation that supports social justice reporting in conflict and post-conflict nations. He is also a board member of the Africa-America Institute, America’s oldest NGO supporting educational programs between the United States and African nations. Peter is also a trustee at Eaglebrook School, in Deerfield, MA.

Peter received his bachelor’s degree from Wesleyan University in 1981 where he majored in African Studies.

Robert H Holdheim

A seasoned leader, C-suite advisor, entrepreneur and business builder, Rob offers broad experience in integrated marketing, sales, organizational structures, finance and corporate/consumer communications platforms across emerging and developed markets. In 2019, Rob founded Swing LLC, which focuses on communications and operational consulting. Career highlights:

Based in Los Angeles, Rob is a native English speaker, speaks fluent German, conversational Italian and French, some Hindi and has studied Arabic. He holds a BA from Cornell University, and an MA from the Johns Hopkins School of International Studies (SAIS).

He acts as special advisor to the fluid collective.

Moritz Kaffsack

A big believer in new talent and career models that are shaping the Future of Work, Moritz co-founded Fluid in 2018. In 2023 he founded ‘Portfolio Careers in Asia’, a community of senior professionals who are stepping out of the corporate path to diversify their careers. 

In his dayjob Moritz runs Flexer, a fractional talent solution on a mission to supercharge high-growth companies with experienced operators – former corporate leaders and startup founders with deep industry expertise.

Prior to this he was Chief Growth Officer at an Allianz-backed insuretech venture, rolling out the b2b2c platform across Europe, Asia and LatAm. He’s also led marketing agencies and consulting firms in India, Vietnam, the UAE and Germany for many years.

Tom Ho

In 2019, Tom founded Atomad Consulting. As an independent consultant, she plans and executes strategic communications for start-ups and MNCs in technology, education and public sectors, bringing over 15 years of experiences in Mainland China, Hong Kong, Silicon Valley and New York. A hands-on practitioner, she supports clients on messaging, content development, executive positioning, media relations, influencer engagement and issues management.

Throughout her career, she played problem-solving roles both in-house and agencies, specializing in market entry and business transformation. As the Global Head of Planning and Strategic Communications for Alibaba Group, she crafted messages and stories that help global stakeholders better understand the Chinese company’s impact in data technology, new retail and global trade. She orchestrated teams in America, Asia and Europe to deliver cohesive communications campaigns. At Edelman New York and Hong Kong, she led global teams to build reputation and engage stakeholders for organizations and CEOs during corporate transformation, M&A and business expansion.

Some of her clients include Microsoft Xbox, eBay, HP, Blackberry, Facebook, Savannah College of Art and Design, Tsinghua University, Greenland USA, Nikkei Asian Review, Wiley, China Light and Power, and Cathay Pacific Airways.

Born and raised in Hong Kong, Tom is native in English, Mandarin and Cantonese. She earned a bachelor’s degree in Journalism and Communications and a master’s degree in International and Public Affairs, in the Chinese University of Hong Kong and University of Hong Kong respectively.