A global marketing & communications specialists with 30 + years experience, Andres has worked for some of the world’s most innovative companies in the technology, consumer, gaming, luxury, and CPG industries.
He has held senior in-house marketing roles at Forbes 500’s – Microsoft, Sony, Unilever. Headed up and drove profitable transformation & client growth at international marketing consultancies – Edelman and Interpublic Group’s DeVries Global; provided advisory counsel to global C-Suite at Tencent, Starbucks, P&G, & IHG; and lead brand & social media campaigns for J&J, IKEA, Rosewood Hotels, New Balance, Audi, and Tesla
With this breadth of brand experience and a zeal to create culturally savvy, original and impactful marketing he launched his independent marketing consultancy – Cali17 – to connect brands to consumers and communities
Based in Hong Kong, his international markets consulting specialises in APAC – China, Singapore, Hong Kong, Taiwan, South Korea, Japan, India, Australia
Mitch is Creator and Ground Control for Markson IdeaCraft, a consultancy dedicated to brand positioning and idea development. He works with a variety of agencies, brands, and non-profit organizations on bespoke projects. His book, The Imagination Playbook for People, Brands, Issues and Organizations, will be published in 2020.
A seasoned communications professional, Mitch brings a deep consumer brand expertise along with strategic insight and a creative mindset to deliver effective solutions for clients.
From 2012 to 2014, Mitch was Ogilvy PR’s President of Brand Marketing and Chief Creative Officer of Purpose Branding. Prior to that, Mitch spent twenty-two years at Edelman (based in the US and Europe) and served in a variety of roles from account supervisor to Global Creative Director and Chief Creative Officer (Edelman’s first).
Lisa Collin is the founder of Proscenium Strategies which she created after a 20 year career in Marketing and PR, with the intent of partnering more closely with senior teams seeking to achieve impact and change.
She works with companies – from scale-ups, SMEs to large MNCs – on complex communication challenges that are closely tied to business transformation and need to be managed across multiple stakeholders.
Lisa brings experience in integrated brand marketing and strategic communications, having worked for leading agencies including Edelman, Iris and McCann World Group, Weber Shandwick. A skilled business strategist, she enjoys building and leading multi-disciplinary teams and in the past has worked with companies such as Starbucks, HP, GSK, Unilever, Shell, Brown Forman, Sony Ericsson and Siemens to address a broad range of needs.
Lisa started her career as a marketing and press officer at the Royal Opera House, London. Lisa has deep roots in the theatre and has worked alongside arts organizations including the English National Ballet and Tullie House Museum and Art Gallery.
Cornelia has been a brand strategist, communicator, and senior agency executive for over 30 years, working across Europe, Asia, and the US. Among the companies she worked for are Mars, Unilever, Shell, Microsoft, P&G, Beiersdorf, Inbev, Wrigley, Hilton, Bosch, Adidas, Gore, Siemens Home Appliances, TÜV SÜD, Grohe/Lixil and Tata.
She started her career in-house in corporate affairs and moved to the agency side after eight years. In her almost 20 years at Edelman, she has led operations as well as award-winning communications and marketing work for multi-national accounts headquartered across the globe. Cornelia set up global teams and structures and led numerous agency pitches by bringing together specialist talents to produce more strategic and creative outputs in a faster time. As the head of global account management, she worked with forty key-account leaders and senior clients to shape the best possible client-agency-relationship.
As the founder and co-owner of i-sekai, headquartered in Germany, she and her business partner Moritz Kaffsack advise regional and global clients in making communications more effective.
Cornelia is a speaker about brand, purpose, and collaboration topics and a university lecturer on international communication management. Cornelia has studied marketing and business administration in Germany and France, lived in Germany, France and India, and worked in most markets in Europe and Asia. She believes that strategic communication is a key value-driver for leaders, companies, and brands today.